#BikeIsBest campaign launched
A new campaign called #BikeIsBest has been launched during the pandemic to encourage people to exercise by cycling.
Leading cycling brands, retailers and organisations have launched this new joint campaign to show the UK public that #BikeIsBest and to inspire people to take up cycling.
Visit the Bike Is Best Website where you'll find all the information you need to begin enjoying cycling, such as:
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Why cycle?
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What bike should I buy? What bike do I need?
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Essential equipment and accessories
